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Most of our targeted pages have had a huge boost for the keywords Bough SEO have recommended us to use. Also, their customer service is quick and responsive. We will continue the relationship with this great SEO firm as the results are impressive! Outstanding service.

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Latest Resources

What Does Google Plus One Mean for Your Business?

The Google Plus One button is very similar to the Facebook “Like” button. It’s a way that people can “vote” for your website, and one that has direct SEO implications since people who use it are speaking directly to Google.

How to Optimize for Google

Optimizing your webpage for Google and other major search engines is an ever-shifting challenge. Google is constantly making updates that change the face of SEO. However, some principles haven’t changed, and some techniques are certain to get more important.

What is the Value of Directory Submissions?

Directory submissions are often a fairly fast, easy way to create inbound links. You don’t have to go through a lot of relationship building. You don’t even have to write content. You just bring your contact details to the relevant site and go. But do these directories really help you?

What is the Importance of Keywords?

Keywords are the foundation of any good website. They are the cornerstone of any marketing strategy. Without keywords, your content would get lost in the vast sea of the internet.

Internal Link Analysis

Surprisingly, the internal link architecture of websites is one of the most powerful, yet unused search engine optimisation factors. A solid internal linking structure not only improves the search rankings but also the online experience for your website users; so it has a double benefit. Bough SEO will conduct a full internal linking analysis that will aim to answer the following questions:

Are you wasting links to non-commercial pages?

Is your link architecture optimised for search engines?

Are you cannibalising your external link strategies?

How can I improve the power and rank of my most valuable pages?

Are you wasting links to non-indexed pages?

Do you use the "no follow" tag correctly?

Bough SEO will assess all of these questions to determine whether your current internal linking is contextually, user, and search engine friendly. Through this process, we will determine the most important and valuable pages on your website based on profit margins, keyword pools and other factors, and make recommendations on how to improve the power and rankings for these pages.

The diagram below explains how you should use your internal linking to maximise your search engine rankings, and ultimately boost traffic to your website.

Internal_Linking